Teamwork: The best work is made with a collaborative and nurturing team behind it. Above all, I believe in collaborating with empathy.

Adaptability: I value data and metrics and believe in changing things up where necessary.

Building Systems: Behind every strong team, lies an equally effective system. I value creating systems that are not just pleasing to the eye, but also intuitive to use and effective for tracking the team’s specific goals.

Resourcefulness: I’m a quick study. If I don’t know how to do something, I’ll look it up and learn it — no problem.

Proactivity: I enjoy bringing fresh ideas to the table and suggesting areas for improvement.

Attention to Detail: I am meticulous when it comes to spotting typos, adhering to correct brand colours and fonts, and adhering to compliance and ethics guidelines.

Visual & Video Content: I have a strong sense of visual appeal, which translates well when it comes to graphic design, video editing, and photography.

Copywriting: Apart from vocabularic and grammatical strengths, I am attuned to the subtle nuances in language between different platforms, as well as the importance of adhering to brand tone.

Organisation: I’m skilled at harnessing project and content management tools to their full potential (view section below for a fun example on how I personally use Google Sheets).